The tourist portal of Azienda Turistica Locale del Biellese.
Our collaboration began in 2005 and since then we have produced three successive versions of the portal, always preserving the wealth of tourist data.
The richness of the portal lies in the variety of itineraries proposed in the territory of Biella, interwoven with an infinite number of choices, offering the visitor an enormous range of possibilities between art, taste, nature, adventure, spirituality and culture.
The latest version features a significant graphic redesign, with improved usability and a special focus on smartphone viewing.
Link to the case study
Recommendation system
The system creates a profile of the tourist based on their initial choice between Art, Nature, Taste, Family, Spirituality, Outdoor... and suggests the best itineraries according to their preferences, divided into the period indicated, suggesting where to sleep and eat and mapping the routes.
Map
Once the visitor has chosen their route, they can view it on the map with all the details.
The portal also suggests the daily schedule to follow, where to sleep and eat, and suggests additional activities or experiences that might interest them.
Operator area
The calendar of events is alive thanks to the contribution of all the operators of the Biella area, which populate it with their content, making the portal a collection of all the events in the Biella area.
The platform allows every Tourist Operator, Association and Authorised Institution to present and promote their events offer in a coordinated and unified way through online channels (web, social).
